Making Dreams a Family Sport and Flexing Your Dream Muscles with Dane Espegard

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Dane Espegard has been a culture consultant for over 17 years, teaching leaders how to shake things up and turn their teams into dream-achieving powerhouses.

In our conversation, he shares his expertise on making dreams a family sport, flexing your dream muscles as you age, and being a dream-chasing inspiration for your kids.

And Breaking News: Dane’s got an amazing workshop coming up on December 17, and you’re all invited to join in. Just go to to reserve your spot.

And if you want to meet Dane and all the awesome dudes in the FRD Brotherhood, you can still get your ticket to our FRD Live event in Austin from December 6-8, 2023.

A Wide-Ranging Conversation Through…

  • How Dane became a Cutco legend
  • Dream big, live bigger
  • Dream-planning for couples
  • Wife’s pep talk changed my life
  • You can’t improve what you don’t measure
  • Being a dream-chasing role model
  • There’s always a better tomorrow
  • Don’t let your dreams wither
  • Dreamcatcher: The family edition
  • Never judge other people’s dreams
  • Dream with Dane live
“We can’t grow what we don’t track.” - Dane Espegard Share on X “We remain young to the degree that our ambitions are greater than our memories.” - Dane Espegard Share on X “The more that we engage people at the core of who they are and what they want, not what they do for us in terms of work, that’s some of the greatest things we can do.” - Dane Espegard Share on X


Dane Espegard Bio

Dane Espegard is a culture consultant who teaches, assists, and executes the implementation of a culture centered around Dream Achieving. The system is bottom-up and puts the emphasis on the development and personal lives of the team members. Dane works with companies in a very simple manner to get the culture started and leaves them with some very easy-to-implement steps.

Dane has been public speaking and training individuals for 17+ years while implementing his system for Vector Marketing, where he is a Division Manager and operating the top-performing team in the nation. Dane brings a successful people-oriented method to market in his latest book, The Dream Machine, so that other leaders can benefit from the extraordinary transformation of their teams and businesses.

He is married to his wife Brookelynn, and is a father to two kids, Elin and Izzi. They live just outside of the Twin Cities of Minnesota and they love spending time traveling together as a family.

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Want to hang out with other FRDs in Austin? Watch this 3-min video from our last Front Row Dads Live event. Tickets avaiable now for December’s event. 

Not able to travel?  We got you. Join our next online event, built just for kickass dads who know there’s more to learn. 

FRD is solving a huge problem for dads. Our culture has turned “Dad” into a joke. Go ahead, google Dad and you’ll find Dad Bod, Dad Jokes, Dad Weed, etc. Culturally, it’s a Homer Simpson mentality, and it’s BS.   

Our community is built for solid men. Men with range. Those who are badass, and know there’s still more to learn, together.  

Most guys find it hard to find “their crew.” Finding other committed men, who are successful in life, and want to put family first – these guys are rare. Is this you? 

In FRD, hundreds of men from all over the world show up for each other, to share resources and raise the bar of fatherhood (our core values.)

If you’re reading this, you want to grow.  Podcasts are great, but guys… when you’re ready to stop just listening to content, and want to JOIN the conversations – the FRD brotherhood is ready for you.  

One more thing… 

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